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2 Related Articles for online_reviews

04/19/2012

Fake Reviews Can Mislead Shoppers; Try Verified BBB Business Reviews Instead

The BBB advises consumers to be skeptical when reading online reviews of businesses, products and services. BBB Business Reviews, by contrast, are verified.

03/27/2012

Decode Fake Customer Reviews Online

Consumers researching businesses, products and services may find more than just reliable reviews on the Web; recent research by Cornell University indicates that some feedback is planted.